AI Insights · Timothy · July 2022
Top 5 News and Magazines Apps Performance in Africa Q2 2022
In Q2 2022, the top 5 news and magazines apps in Africa showed diverse trends in downloads, revenue, and active users. This summary provides insights into their performance.
In the second quarter of 2022, the top 5 news and magazines applications on the unified platform in Africa demonstrated varied performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at each app’s performance during this period.
News24: Trusted News. First saw remarkable fluctuations in its weekly revenue, which peaked at approximately $15K in the week of May 9. Weekly downloads ranged from 1.3K to 2K, with a notable peak at 2K during the week of April 11. Active users showed a slight decline over the quarter, dropping from around 200K to 171K by the end of June.
Bloomberg: Finance Market News experienced a steady increase in weekly revenue, peaking at about $7.8K in mid-April. Downloads varied between 1.2K and 1.9K, with a peak of 1.9K in early May. Active users saw minor fluctuations, averaging around 10K throughout the quarter.
Magzter: Magazines, Newspapers showed consistent revenue, with a high of $4K in late May. Downloads ranged from 300 to 700, with a peak of 700 in mid-April. Active users remained fairly stable, fluctuating between 2.8K and 3.4K over the quarter.
Medium had a varied revenue stream, peaking at $2.3K in late April. Downloads consistently stayed above 3.8K, with a high of 5.9K in mid-April. Active users showed a gradual decline from around 25K to 21.8K by the end of June.
Netwerk24 – Alles op een plek! saw its highest weekly revenue at about $10K in early May. Weekly downloads ranged from 500 to 800, peaking at 800 in early April. Unfortunately, data on active users was not provided for this app.
These insights come from Sensor Tower, where more detailed analytics and trends can be explored. The performance of these top 5 apps highlights the dynamic nature of the news and magazines category in Africa during Q2 2022.